Exlaso Forge · Studio // Ahmedabad, Gujarat, IN
Software, brand,and web for teamsthat ship.
Exlaso Forge is a founder-led software and web development studio in Ahmedabad. We build custom software — POS, ERP, and internal tools — plus mobile apps and marketing sites for businesses that had to ship yesterday.
What we take on
Seven capabilities. One team behind them.
We stay lean on purpose. Two to three engagements a quarter, each staffed by the same people who scoped it.
Web development
Marketing sites and web apps on modern React. Fast, indexable, easy to hand back to your team when the time comes.
Mobile app development
iOS and Android apps built with React Native. One codebase, native feel, shipped to both stores without a second team.
Management software
POS, CRM, ERP, admin dashboards. Internal tools your operations team actually opens on a Monday morning.
Digital marketing
Positioning, campaigns, and content pipelines that make your best-fit customers find you instead of the other way around.
SEO & AEO
Technical SEO plus Answer Engine Optimization so your pages show up in Google today and inside AI assistants tomorrow.
Hosting & maintenance
Managed infrastructure, monitoring, and monthly patch cycles. Your product stays up, secure, and quietly boring in a good way.
Business analytics & dedicated software.
When no template fits: custom dashboards, data pipelines, and bespoke software built around your workflow. The offering behind most of our long-term retainers.
Our products
Not every problem needs a custom build.
A few of our client builds became products. If one of them already solves your problem, you can buy it instead.
All products
Recent work, in production.
All case studies
How we work with clients.
No account managers, no proposal theatre. We’re young enough to be direct and experienced enough to keep it boring where it counts.
Scope
A short paid discovery: we map what you actually need to ship, cut what you don’t, agree on the price and the calendar.
Build
A small team ships in weekly increments. You see working software, not decks. One point of contact, all senior.
Hand-off
Documented code, running infra, a Loom walkthrough. Optional retainer if you want us to keep the lights on.
A small studio, on purpose.
Exlaso Forge is founder-led out of Gujarat, India. Every project is staffed by the people who scoped it, and the person you email is the person writing the code. That’s the trade: no agency middle layer, no rotating juniors, a direct line to builders who’ve shipped this exact shape of thing before.
More about the studio
You’ll meet all of us.
Questions
The things people ask before they hire us.
Straight answers on cost, timelines, stack, and what happens after hand-off. If yours isn’t here, call the studio and ask it directly.
What does Exlaso Forge do?
Exlaso Forge is a founder-led software studio in Ahmedabad, Gujarat. We build custom software (POS, ERP, CRM and admin dashboards), mobile apps, marketing websites, and brand systems for growing businesses. Every project is staffed by the founders who scoped it.
How long does a project take?
Most builds ship in 6 to 12 weeks. A marketing website is typically 3 to 5 weeks, a mobile app or custom dashboard 8 to 12 weeks, and a full POS or ERP system 12 weeks or more. Every engagement starts with a paid discovery that fixes the scope, the price, and the calendar before you commit.
How much does a project cost?
Projects start at ₹89,000 for a marketing website and scale with scope from there. Custom software engagements are quoted after a paid discovery, so the price is fixed before the build starts. There are no hourly surprises and no change-order games.
What technology do you build with?
Next.js and React on the web, React Native for iOS and Android, Node and Postgres on the server. Standard, well-documented stacks with no proprietary lock-in, so your in-house team can take the code over whenever you want.
Do you work with clients outside Gujarat?
Yes. We are based in Ahmedabad and work with clients across India and internationally. Discovery, weekly increments, and hand-off all run remotely, and we meet in person when a project in Gujarat calls for it.
What happens after the project ships?
You get documented code, running infrastructure, and a recorded walkthrough. Hand-off is the default, not an upsell. If you would rather we keep the lights on, there is an optional retainer covering hosting, monitoring, and monthly patch cycles.
Who will I actually work with?
The founders. The people who scope the work are the people who build it. There is no account manager in between and no junior handed the file after the pitch.
Start something
Let’s build the next one together.
Tell us your number and what you’re trying to ship. A founder will call you back within one business day with an honest read on whether we’re the right fit.